How’s our Visual AI feed enrichment optimisation different to other feed optimisers?
Other feed optimisation providers don’t have integrated Visual AI facilities that have been trained to a very high degree of confidence on the attributes that drive multiple conversions on Google Shopping, Bing, Facebook, and Instagram. Some feed optimisation solutions have text AI solutions, but they can’t reference what doesn’t exist in the data and they can’t ‘see’ the images to add data.
Our Visual AI solution looks at your product images to select the most relevant image and then picks relevant attributes and suggests them in the highest converting combinations.
What drives the degree of accuracy is our proprietary labelling tool. As new attributes emerge on the fashion scene we can quickly create a model for it with a high level of confidence to ensure that your products are front and centre for searches for the latest attributes.
The user interface is currently available in English and French, and the platform is capable of working with all characters, so any language is possible. Pre-PIM AI currently works with Men’s and Women’s apparel, accessories, and shoes.