42%
Increase in ROAS
22%
Decrease in CPC
We arguably have the most advanced Google Shopping Technology stack in the world, if you aren’t getting it from us or an approved partner, then you won’t be getting the record breaking results that it delivers. We use our suite of proprietary tools when managing your paid search accounts. They were designed and built here in the UK, not available from anywhere else, which will give you a unique competitive advantages when it comes to Google Shopping and Search, Microsft Ads, Facebook and Instagram paid social
Our tech can fit around your existing stack, e.g. if you’re on Google Search 360 or other solutions, it can even make Google Performance Max campaigns go beyond the bounds of where clients thought possible. And if you’re on a traditional Google Shopping campaign, you’ll soon appreciate why our average length of client engagements is 3.9 years. Our technology delivers impressive Sales and ROAS uplift year on year. We’ve taken clients from a 5 figure a month turn over to a 7 figure a month turnover, and even to floatation. If you’re looking for serious results, try before you buy and we’ll give you an audit that will identify all the potential wasted ad spend in the account.
Optimize both Google PMax and traditional Google Shopping using machine learning. Identify and address poor product performance, transforming your account’s results.
The most advanced bidding tech powered by machine learning. Recommend bidding changes across multiple Google Ads dimensions at the touch of a button.
Unlock the full potential of your conversion data with our First Party Data Pixel.
The most advanced feed optimization technology on the market, delivering high-performance feeds that significantly improve ROAS and sales on PMax
Our structure builder ensures the best structure of your data to get relevant products to show for searches to give visibility of good and poorly performing products.
From the feed optimisations, to keeping Merchant Centre healthy with the maximum numbers of products live possible and minimal threat to being taken offline by a nasty surprise in your feed. Combine that with structures and bid tech to fit every strategy, and conversion rate optimistion tools (MLoD) that will leave your competitors wincing trying to keep pace with your bidding strategies, powered by the most advanced Machine Learning.
Increase in ROAS
Decrease in CPC
Increase in Sales
Increase in Clicks
Getting your product data well optimised, good structures and aggressive wasted adspend management are the lowest risk, but highest yielding activities you can do on an account. Optimising these factors delivers much higher sales/ROAS than just optimising against conversions ( which typically accounts for only 3% of spend)
By continually removing wasted spend, having a well-designed structure and higher converting titles and descriptions, leaves us in a position to bid aggressively only where it works. Your competitors don’t have our tools and will be using the industry standard Google Shopping offering. For them to keep pace, they’ll have to bid aggressively on everything, or if they’re on Performance Max, they’ll have no control at all.
Our award wininng Machine learning and Visual AI are not available anywhere else, if you’re just using Google Search 360 and ATB you’re compromising on improving your performance to enable Google’s Machine Learning to work. You can still continue to use these, but our tools will enhance your performance much further
The average tenure of our clients is 3.9 years, you don’t just get an uplift when you start, our continuous improvement approach ensures that, on average, our clients get double digit sales and ROAS improvement year on year.
We’ve looked at over $500m of ad spend and discovered most accounts have 10-30% of spend which has never, and will never, convert. Removing this gives you a quick win on sales and ROAS. Plus it opens the account up to more new search queries. Our comprehensive audit ensures we only work with clients who will benefit long-term from our services.
Don’t miss the opportunity to capture all your sales and optimise for more of those high-value offline conversions. Conversely, avoid killing keywords/ads that have delivered sales but have no conversion values against them.